VS Comms
Strategic Communications for a Better World
Helping mission-led organisations tell their story, grow their influence, and connect with the people who matter.
You’re doing important work. But without clear, compelling communications, even the best missions can get lost in the noise. That’s where I come in. I bring 20+ years of experience leading brand and communications in the not-for-profit sector — helping purpose-driven teams turn strategy into action and ideas into impact.
Featured blog posts
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It’s not that charity teams aren’t working hard. They are. It’s that they’re often working hard on the wrong things, or in the wrong direction,… Keep reading →
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Last South Asian Heritage Month, I posted my story for the first time. The short version: first in my family to go to university, a… Keep reading →
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Here’s the thing I’ve come to believe after 25 years in communications: in most of those cases, the honest answer and the first answer are… Keep reading →
Latest podcast episodes
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If you work in communications in the charity sector, you already know: “do more with less” is not a temporary crunch. It’s the permanent state… Keep reading →
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In the world of communications, there is a distinct advantage to having a “newsroom heart.” For Hasan Patel, his career wasn’t built in a boardroom—it… Keep reading →
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In our latest episode of The Comms Collective, I sat down with Sascha Gill-Chugh, Communications Manager at CAMFED, to unpack a career that has been… Keep reading →
