Category: marketing
-
Why I Chose Chartered Status After 25 Years in PR
After 25 years at the strategy table, here’s why I finally went for Chartered status – and what it’s actually changed. There’s a version of this post where I tell you Chartership taught me everything I know. That would be a good story. It would also be completely untrue. I’ve been doing this for 25…
-
Championing Causes: Insights from Our Podcast
The Comms Collective explores communications in the charity sector, highlighting how leaders effectively manage limited resources to drive impactful movements. Through interviews, five core principles emerge: empowering narratives, building trust, fostering internal community, prioritising advocacy, and leveraging innovation to engage supporters. These insights promote effective communication strategies for mission-driven organisations.
-
My story
Careers are never straight-forward. You studied one thing and you think it will take you down one path and then suddenly a twist comes along, for the better, and you are on a completely different track. Here is my journey so far…and I’m sure there are many more twists and turns to look forward to.…
-
How do we cope at times of adversity?
How to cope with being at home during Covid-19 lockdown and working from home. Showing resilience and having hope to get through.
-
What makes the third sector so great?
I’ve worked in third sector for the last 18 years. Yep that’s a long time and you know what, I wouldn’t change it for the world. I do feel a sense of purpose and I know that every day I’m working – I’m doing something good for someone.I’m mainly worked in health, international development and…
-
Marketing Comms guru – what does that even mean?
Welcome to my first blog post. It’s not my first ever – but it is for my own specific blog Calling myself a marketing guru hopefully doesn’t feel pretentious but instead I can share my knowledge and experience of the past 17 years. So what is a guru? Someone who knows their stuff and has…